In what has to be the most unique airline passenger safety video made in some time, Air New Zealand teamed with famed Hollywood director and New Zealand native Peter Jackson to use characters from his upcoming film The Hobbit to create a new spin on what’s become a tired staple of air travel.
The video is inspired by the upcoming fantasy adventure The Hobbit: An Unexpected Journey, a production of New Line Cinema and MGM Pictures, which is the first in a trilogy of films from Jackson. Produced in conjunction with the Academy Award-winning Weta Workshop (The Lord of the Rings films) and features appearances from Jackson, as well as the unforgettable character, Gollum, and descendants of J.R.R Tolkien, author of the timeless masterpiece The Hobbit on which the trilogy is based.
To see the video, which debuts today on ANZ flights, click here.
